Category Archives: web2.0

The State Of The Internet

Posted on June 18, 2010 by chdigitology

Just watch…

Posted in digital marketing, Internet, online PR, online shopping, online video, social media, technology, Twitter, web2.0, Web3.0, YouTube | Leave a comment

VW PunchDub Ad

Posted on March 2, 2010 by chdigitology

Sometimes I forget that if you don’t work in Marketing, in one of it’s many roles or functions, you may be completely unaware of some of the brilliantly creative work that is done every day. I say this because it … Continue reading →

Posted in advertising, digital marketing, Facebook, Marketing, social media, Twitter, web2.0, YouTube | Leave a comment

Your Country, Your Call

Posted on February 17, 2010 by chdigitology

I was invited along to Guinness Storehouse on Monday evening to give input into a new Social Media focused project that is being launched. I had only been told bits and pieces about the campaign and, to be honest, I … Continue reading →

Posted in charity, digital marketing, Marketing, social media, web2.0, Web3.0 | Leave a comment

DoneDeal.ie – A Case Study

Posted on February 10, 2010 by chdigitology

Last week saw Trinity College play host to the Dublin Web Summit. The event, which was beyond sold out, brought together a fantastic panel of speakers to discuss the lessons & direct experiences of scaling up companies, inspiration for Irish … Continue reading →

Posted in advertising, digital marketing, Marketing, News, web2.0 | Leave a comment

The Perfect Christmas Story

Posted on December 25, 2009 by chdigitology

This year for Christmas Vodafone have launched a huge online campaign centred around Facebook and three cool apps: the Pressie Picker, the Selection Box and the Perfect Christmas Story. Basically they’re just fun little apps that work out who you … Continue reading →

Posted in advertising, digital marketing, entertainment, Facebook, Marketing, social media, technology, web2.0 | Leave a comment

Smirnoff – BE THERE

Posted on December 13, 2009 by chdigitology

I wrote recently about the Smirnoff Masquerade Ball, which was the first Dublin event in Smirnoff’s ‘BE THERE’ calender. ‘BE THERE’ is Smirnoff’s mission to inspire, facilitate and enable people to create more one-of-a-kind experiences. To create those experiences that … Continue reading →

Posted in advertising, digital marketing, entertainment, social media, Uncategorized, web2.0 | Leave a comment

Augmented Reality: RSPCA Elephant

Posted on October 29, 2009 by chdigitology

The latest RSPCA campaign has just launched with a pretty cool Augmented Reality element. The Big Stop Circus campaign is calling on the British Minister for Animal Welfare, Jim Fitzpatrick, to ban circuses from keeping wild animals. The Augmented Reality … Continue reading →

Posted in advertising, Augmented Reality, charity, digital marketing, social media, Twitter, web2.0 | Leave a comment

iPhone Halloween Custome

Posted on October 26, 2009 by chdigitology

It’s pretty common place to see Supermen, Doctors, Witches, Vampires and a huge assortment of celebrities and movie characters wandering around on Halloween night, but it takes someone with real creativity to do something really cool. In recent years a … Continue reading →

Posted in entertainment, Internet, Mobile App, web2.0, YouTube | Leave a comment

Volkswagen Golf GTI 2010

Posted on October 25, 2009 by chdigitology

When it comes to using the iPhone to promote a product or brand, there are now literally thousands of examples of how to do it, and how not to do it. Either way, most follow the exact same approach – … Continue reading →

Posted in advertising, digital marketing, entertainment, gaming, Mobile App, social media, web2.0 | Leave a comment

Budweiser Lyrics… Sorta

Posted on October 23, 2009 by chdigitology

Back in August I wrote about the new Budweiser Lyrics TV ad and the competition running with it. I’m a Beatles fan and I loved the use of an otherwise somewhat unknown Beatles track in an extremely fun and memorable … Continue reading →

Posted in advertising, digital marketing, Mash-up, social media, viral marketing, web2.0 | Leave a comment