Category Archives: Sponsorship

Cadbury’s Make-A-Wish

Posted on October 19, 2009 by chdigitology

Cadbury’s have just launched a new microsite for the UK and Ireland to support their sponsorship of the Make-A-Wish Foundation. The site, which has been developed for Cadbury’s by Weapon7, introduces ‘The Wish Workshop’. ‘The Wish Workshop’ is the home … Continue reading →

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Playhouse at Liberty Hall

Posted on August 24, 2009 by chdigitology

This Wednesday is the launch event for something really special taking place in Dublin next month. As part of the Ulster Bank Dublin Theatre Festival, Daft.ie present Playhouse at Liberty Hall. Playhouse will transform Dublin’s tallest building into a giant … Continue reading →

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Guinness 250 Years Celebrations

Posted on July 22, 2009 by chdigitology

Unless you’ve been hiding under a stone lately, you’ll be well aware that this September 24th marks the first Arthur’s Day. This is the annual celebration of the founding of Guinness. Of course this year is particularly special as it’s … Continue reading →

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Nike: Love Fifteen

Posted on July 7, 2009 by chdigitology

It’s not the first time that Nike have been able to push out an ad almost before the final whistle blows, but this time they did it even better then usual. No sooner had Roger Federer taken home his record-breaking … Continue reading →

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O2 Scrum on the Beach 2009 (UK)

Posted on June 30, 2009 by chdigitology

With a top prize described as ‘the stuff that dreams are made of’, O2 UK’s latest campaign, Scrum on the Beach, offers the chance to play at Twickenham. However, before you get to prove your skills with a rugby ball … Continue reading →

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Orange: Glastonbury Mobile App

Posted on June 23, 2009 by chdigitology

I posted at the beginning of the month about Orange’s great ‘Spot the Bull‘ competition to win tickets to Glastonbury (check it out if you haven’t already!). With the festival starting this Wednesday Orange have released their latest addition to … Continue reading →

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Topless NZ Rugby Players

Posted on April 21, 2009 by chdigitology

Something tells me that the title I choose may find people ending up at this post looking for something slightly different to what they’ll find (I’ll keep you all up to speed on visitor stats regarding this post!). Anyways, thanks … Continue reading →

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The Aviva Stadium

Posted on February 12, 2009 by chdigitology

It was reported back in January that the refurbished and rebuilt Lansdowne Road stadium would become known as the Aviva Stadium, following an estimated €40m sponsorship deal. The deal was hottly contested and is believed to cover a 10 year … Continue reading →

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The Worth of Sponsorship

Posted on January 14, 2009 by chdigitology

I’m not sure off hand what the total cost was for O2 to sponsor ‘The Point’, but I’m fairly sure that if I’d paid whatever it was, I’d want my giant O2 logo lit up all the time. O2 would … Continue reading →

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