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Monthly Archives: May 2009
Friends of Glass
This is, without doubt, the oddest recycling campaign I’ve ever seen. The campaign has been put together by The European Container Glass Federation (FEVE) and centers around the Friends of Glass website, the Blog in a Bottle and the Singing … Continue reading
Posted in advertising, blogging, digital marketing, online video
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Still Worried About the Blackholes?
It’s not so long ago that the world was all a flutter about the LHC in CERN and the speculative talk of blackhole creation ending the world. I heard one person on Sky say that it was a 1 in … Continue reading
Posted in technology
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The Kilkenny Push
As part of our 10 year birthday celebrations in Cybercom we made a commitment to work with a number of charities. The first charity we’ve been working with was Moving Mountains. I have posted several times already about Moving Mountains, … Continue reading
Posted in charity, Cybercom, digital marketing, PR
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Augmented Reality Pizza
This is by far one of my favourite Augmented Reality campaigns to date. It’s really slick. Just log-on to Papa John’s Roadtrip, download and print an icon of founder John Schnatter’s 1972 Camaro (that he sold 25 years ago to … Continue reading
Vinnie’s Bis-quits
I can’t imagine anyone who doesn’t love the Fox’s ad on tv at the moment with Vinnie the panda. Though I’m not sure I can watch Criminal Minds with a straight face anymore! Anyway, I got an email today to … Continue reading
Green Crisp Packets
This is an online ad that ran recently on a number of networks. The ad itself isn’t ground breaking or anything but to be perfectly honest, I just think it’s seriously cool that a company has gone to the trouble … Continue reading
Posted in digital marketing, online video, technology
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Malibu ‘Island Melon’ Update
Just a quick update on my recent Malibu Rum post. This is the latest of their ads, and is promoting the free ‘Island Bowling’ mobile game. Hilarious stuff – I have to say it’s a pity that these aren’t showing … Continue reading
Posted in advertising, digital marketing, entertainment, humour, online video
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Display Ads: All About the Font
I spotted these two display ads earlier and they really caught my attention. It’s nice when you see something really simple yet extremely eye-catching. The two ads were sitting on the same page (with a 468×60 banner that I declined … Continue reading
Posted in advertising, digital marketing, media
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Forget Kumo, Welcome Bing
I wrote on Monday about various happenings in the world of search. The biggest bits of news were around Yahoo! and Microsoft’s new search offerings, both set for release shortly. In an update, following a very in-depth article on AdAge … Continue reading
Posted in advertising, digital marketing, PPC, Search Marketing
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Eminem’s Relapse Augmented Reality
Last week I posted about the launch of Eminem’s new album and the massive Social Media drive behind its promotion and launch. Some seriously cool stuff. I was doing some early morning surfing today and I came across this new … Continue reading
Posted in advertising, art, Augmented Reality, design, digital marketing, entertainment, music, UGC
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