Category Archives: AdWords

Guinness Storehouse: 10 Years & 1 Million Visitors

Today, Guinness Storehouse made the monumental announcement that it’s 1 millionth visitor has crossed it’s doorway. Not only does this go to re-enforce the Storehouse’s position as Ireland’s No. 1 visitor attraction, but it also solidifies it as the 3rd … Continue reading

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Google Wonder Wheel

I posted on Thursday about Google’s new Options for Search. Google produced a nice video about the new features, and hopefully you all watched it, so I didn’t go into a great deal of detail. However, having had a good … Continue reading

Posted in advertising, AdWords, digital marketing, PPC, Search Marketing, SEO | Leave a comment

11 Essential Skills for Digital Marketing

I was sent a link to Ian Lurie’s post, 11 Internet Marketing Skills That Must Be Second Nature, yesterday by a friend. Not only do I agree with everything Ian says, but he made me laugh. So I thought that … Continue reading

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PPC Copy Writing

I can’t even remember where I picked this up, but it’s a little trick that I use in almost every AdWords campaign that I put together. So I’ll share it with you just in case you’re not familiar with it. … Continue reading

Posted in AdWords, digital marketing, Google, PPC | Leave a comment